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DirectPath Healthcare Strategy

Your Healthcare Strategy Should Not Feel Like Guesswork

A Proven Path Through Healthcare Complexity

Most organizations are facing the same reality—rising healthcare costs, lack of information needed to solve the problem, and employees struggling to afford the care they need to support their families and perform at work.

DirectPath is designed to change that experience by helping employers move from reactive annual decisions to a more intentional, connected healthcare strategy built around control, information, and long-term stability.

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Healthcare Costs Keep Rising. Clarity Keeps Decreasing.

Employers continue to invest more into healthcare each year, yet the experience for employees and HR teams is not improving at the same pace.

Even well-designed benefit plans often struggle with the same underlying challenges:

  • Renewals that increase without clear, controllable drivers
  • Employees unsure where to go or how much care will cost
  • HR teams overwhelmed by questions and care navigation issues
  • Limited visibility into true cost and risk drivers

Over time, healthcare becomes something organizations manage reactively rather than strategically.

Healthcare complexity and employer challenges
DirectPath healthcare strategy approach

Small Adjustments Are Not Solving the Real Problem

Many organizations respond to rising costs with incremental changes each year—adjusting plan design, shifting vendors, or adding new point solutions.

While these adjustments may provide short-term relief, they rarely change the underlying trajectory.

DirectPath takes a different approach—focusing on how care is accessed, how decisions are made, and how employees are supported throughout the healthcare journey.

  • More informed decisions across the organization
  • Clearer guidance for employees navigating care
  • A more connected and proactive healthcare strategy
See the DirectPath Approach

A Clearer Healthcare Experience, Step by Step

DirectPath brings structure and simplicity to every stage of the healthcare journey—so employees know what to do, and employers know what is happening.

A Need Arises

An employee has a healthcare question or upcoming care decision and is unsure where to start.

Guidance Becomes Immediate

DirectPath provides a clear point of support so employees understand options, costs, and next steps.

The Right Path Is Chosen

Employees are guided to the appropriate care setting, reducing confusion and unnecessary cost.

Employers Gain Visibility

Insights reveal what is driving cost and risk so leadership can make more informed decisions.

A More Connected Strategy Emerges

Healthcare shifts from reactive management to a coordinated, long-term strategy built around clarity and support.

Clarity replaces confusion. Confidence replaces guesswork.

DirectPath is designed to bring structure to an otherwise overwhelming system—so both employees and employers can move forward with certainty.

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DirectPath solution model

A More Connected Healthcare Experience

DirectPath is built for organizations that want to take control of their healthcare.

  • Strategic control without added operational complexity
  • Better support for employees when healthcare decisions matter most
  • Greater visibility into cost, risk, and utilization trends
  • A more stable, proactive healthcare strategy

By aligning medical, pharmacy, advocacy, and risk strategies into one coordinated approach, DirectPath helps reduce fragmentation and improve both financial and employee outcomes.

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A Better Experience for Employers and Employees

DirectPath is designed to improve both sides of the healthcare experience—supporting employees while helping employers regain clarity and control.

Clarity

More Clarity

Employees understand where to go, what care costs, and how to make informed decisions.

Support

More Support

Guidance and advocacy when employees need help navigating complex or high-cost care.

Stability

More Stability

A more proactive approach to managing healthcare costs and long-term risk.

Stop Reacting. Start Planning.

You do not have to accept rising costs and increasing complexity as your only option. There is a more intentional path forward.

Schedule a DirectPath Conversation

Ready to Learn More?

Talk with our team about how DirectPath can help your organization build a clearer, more connected healthcare strategy.

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What People Say

Conner Insurance has set the standard for superior guidance and exceptional service for more than 70 years.

Cheryl Wood

Association of Christian Schools International

We always look forward to new ideas from Conner Insurance to help us improve our benefits and contain costs. The Conner team brings a different perspective, energy, and commitment to designing a benefits program for our non-profit ministry and is a pleasure to work with.

Aaron Robertson

HandledNow LLC

Conner seems to be proactive in their approach to communication about anything we need to be aware of. Everyone we work with at Conner seems to care about the success of our business.

Craig Freyenberger

Baptist Children's Home

Conner Insurance excels at informing us of the current market conditions and how that might affect us. The Conner team contacts us regularly and visit us, even though we are hours away! Conner now has a local account representative which is great. Conner is a resource we use frequently to bounce ideas off.

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